DecentraCleanup is a project tackling environmental issues by combining the power of web3 technology with traditional cleanup efforts. They aim to incentivize people to participate in real-world cleanups by leveraging blockchain and cryptocurrencies. This could involve rewarding volunteers with digital tokens, creating a transparent system for tracking and verifying cleanup activities or using blockchain to fund cleanup projects. By engaging web3 solutions, DecentraCleanup hopes to inspire a new wave of positive environmental impact through gamification and community-driven initiatives.